Generally, every project will follow a timeline consisting of these steps:

  • Analysis of project goals & inventory of assets
  • Compile a style guide (color scheme, typography & graphic elements)
  • Assemble wireframes of landing pages and other templates
  • Local site development of custom theme
  • Assembling of content & generation of any missing assets
  • Publication of development site for review & analysis
  • Generation of knowledge base “cook book”
  • Training / consultation on anticipated editing tasks
  • Publication of site to live location
  • On going maintenance

Breakdown of Project Types

  • New Site
  • Migration
  • Redesign
  • Repair
  • Consulting
  • Identify key message(s)
  • Define personas of desired visitors
  • Competitor Research
  • Establish brand identity and style guide
  • Analysis of information architecture and URL structure
  • Export of content and media assets
  • Configure theme to match layout and style guide
  • Importing of content
  • Analysis of content, navigation, and styling
  • Adjustments to content for clarity and improved navigation
  • Modifications to layout & style
  • Improvements to calls to action and engagement
  • Code level review of theme
  • Review of Plugin configuration
  • Security Audit
  • Theme modification & reconfiguration of plugin mix
  • Full content & plugin review
  • Identification of “challenge” issues and best solutions
  • Recommendations & tutorial documents
  • Continued support